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Cloudics eOPT model

Ad-hoc payments regulation for EV: Cloudics eOPT

A lot has already been said about the new Ad-hoc payment regulations coming into force around EVs. Designed to address many issues, including ease of access for users of low-cost EVs and the lack of transparency in subscription payments, the new rules mandate access to a credit card or contactless payment device without the need for subscriptions.

With the new directive already in place within the EU and similar initiatives underway in the UK and the US, such as the NEVI program, the landscape of EV charging is set for a substantial shift.

These regulations must be integrated into national laws, and they are not just bureaucratic changes but pivotal moves towards more user-friendly and transparent EV charging.

What does this mean for operators?

For operators, this translates into a significant investment in infrastructure.

The mandate for accessible credit card or contactless payment options at charging stations means operators must install PINpads at each charger or adopt a more integrated hardware solution to manage multiple chargers.

This is where Cloudics steps in with an innovative and cost-effective answer: the eOPT.

Designed to be a low-cost, asset-light solution, the Cloudics eOPT is revolutionary in its simplicity.

Leveraging the proven Cloudics Platform, all the business intelligence for the eOPT sits in the cloud, meaning that the only critical hardware is the PINpad.

Cloudics leverages the open areas of the PINpad payment flow to place charger control screens, meaning customers can select a charger and pay from the screen itself.

The Cloudics eOPT extends its benefits beyond simple payment flow

Utilising the existing Cloudics CPMS, customers will also be informed about the cost of parking or service on the display for each charger, so they know in advance how much per KW and per minute they will pay. 

For retailers and operators, the Cloudics solution offers an additional advantage: it only stops charging fees for parking when the charger is disconnected, not merely when the charging is complete.

But that’s not all.

Versatile customer journeys thanks to a floating basket

Thanks to the fact that the Cloudics Platform has a free-forming floating basket, that customer journey flow can be used for pretty much any purpose.

This means that from a single transaction, customers can charge their car, book a car wash, order food and drink, and even update their loyalty status.

This flexibility, coupled with the ability to continue transactions on any Cloudics-connected device, be it mobile, self-checkout, or point-of-sale, redefines convenience in EV charging.

A step further with Cloudics FCC

We take integration a step further with our unique Cloud-based Forecourt Controller.

Download the PDF here.

This innovation allows for seamless visibility and control of chargers directly from the Point of Sale (POS) system.

But the integration doesn’t end there; the eOPT also enables the selection of fuel pumps via its interface, offering a unified solution for various forecourt services.

This level of integration positions the Cloudics eOPT as a highly versatile and efficient option for retailers, providing a low-cost, low-maintenance OPT alternative.

Compared to mainstream OPTs in the market, the eOPT stands out for its affordability and ease of service, making it an attractive choice for retailers looking to upgrade their EV charging infrastructure.

Cloudics forecourt controller

Cloudics eOPT is not just a response to the changing regulatory landscape; it’s a forward-thinking solution.

Cloudics eOPT will be ready to install in early Q1 2024 and will be a game changer for the industry. You will no longer need to be concerned about installing a PINpad on every charger, nor will you need to worry about how to monetise your chargers.

Speak to us today to find out how to purchase the eOPT or partner with us.

For more information, visit: www.cloudics.com

Connect with our International Sales Director Gary on LinkedIn.

Regarding any questions, contact us:
+372 628 0000

Future of Cloud-based Solutions

What is the difference between autocharge and Plug & Charge?

As electric vehicles (EVs) continue to grow in popularity, understanding the nuances of EV charging technologies becomes crucial. Two terms often heard in the EV charging conversation are Autocharge and Plug & Charge. While they might seem similar at first glance, they are different technologies with unique features and benefits. Let’s demystify these terms.

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PitStop mobile platform

Cloudics platform expands to the UK market in cooperation with Suresite

Tartu, Estonia and Preston, UK – Astro Baltics, a world leader in cross-business mobile payment and advanced forecourt control technology has entered into an agreement with Suresite, the UK’s leading provider of forecourt payment technology, to use Astro Baltics’ Cloudics mobile platform to power Suresite’s new PitStop mobile platform.

Platform based on Cloudics technology – PitStop

The mobile payment platform will leverage the power of the proven Cloudics technology, already in use in Europe and North America, in order to bring a modern, reliable mobile experience to UK fuel retail.

The Cloudics platform already allows customers to pay for fuel, shop, order food, charge electric vehicles, and much more. That same technology will be available to retailers via Suresite’s new Pitstop, due for release soon.

PitStop Suresite’s innovative payments technology to negate any prolonged holding of pre-authorised funds. The app aims to clear these funds in a timely manner – meaning prompt transactions and less inconvenience to customers.

Benefits for retailers and customers

Benefits for retailers include connection to bespoke loyalty programmes; creating a database of customers available to market offers and upsell. Customer spending habits can be more easily analysed, giving retailers an insight into spending peaks and troughs.

Retailers can also look to leverage the app to enable out of hours fuelling, maximising on daily profits and reducing staff hours. Opportunity for business growth is boosted, with each element of the app available to numerous forecourt commercial outlets.

Additionally, thanks to GPS technology, the customer will know where the nearest fuel retailer is and will be able to pay from within their car without the need for unsightly QR codes.

Collaboration between Cloudics and Suresite

“When looking to enhance our payments offering to our thousands of retail outlets, we knew we needed to look towards mobile technology,” said Nick Horne, Sales and Commercial Director, Suresite Group. “Astro Baltics Cloudics platform was ideally placed to provide the engine to our app by providing a modern, secure solution while future-proofing us by already being ready for EV and more. As we grow our offering within our Connex marketplace, we believe Pitstop will be a prime feature of our customer’s forecourts.”

“At Astro Baltics, we had already engaged with many UK retailers who were excited by our Cloudics platform, but we knew that to provide an ideal experience, we needed a trusted partner in the UK,” said Gary Szendzielarz, International Business Development Director, Astro Baltics. 

“Suresite’s name kept coming up time and again as a trusted partner to the UK’s biggest fuel retailers, already providing a range of high-quality services. Through our exclusive UK partnership, we will be able to grow our portfolio of services and provide UK retailers with the opportunity to give customers a better fuelling and retail experience.”

“Finding a partner in the UK was one thing, but finding one who wanted to perfect the payment experience for the customer was another,” said Taimar Kallari, CEO of Astro Baltics. “Through Suresite, we were able to ensure we had the right payment gateway and setup in place to ensure the perfect pay-at-pump experience for the end customer. We are excited to see this new relationship blossom.”

Next steps in the UK market

As part of this new partnership, Astro Baltics will also work with SureSite to introduce their new eOPT device to the UK market. Designed to address the issue of card payment at the EV charger, the eOPT will be a low-cost device which can control up to ten charge-points from a single payment terminal, reducing the investment cost for charge-point operators. 

SureSite will showcase the new PitStop mobile platform at APEA Live in Milton Keynes on the 16th of November. Make sure to stop by the stand to see it in action.


Established in 1994, Suresite Group provides a range of business-critical operational services for Fuel and Convenience Retailers. Suresite market leading Payment and data solutions, Wetstock management, Training and Health & Safety compliance help over 3,000 stores across the UK run businesses more effectively.

Suresite Group customers and partners include Barclays, Finaro, Worldpay, Timico, Feefo, American Express, Sponge, Greenergy, Cost Cutter, Jet, and others.

Astro Baltics & Cloudics

Astro Baltics has served the fuel and convenience industry for over 25 years, providing retailers with cutting-edge IT solutions. In 2018, Cloudics was unveiled to the public, offering an industry-leading mobile payment platform and the world’s first fully functioning cloud-based forecourt controller capable of communicating with legacy pumps.

Since then, Cloudics has been installed in numerous countries worldwide, including Canada, Austria, Estonia and Georgia.

Cloudics continues to grow from strength to strength, today opening doors to unmanned convenience stores, turning legacy devices into IoT devices, managing EV charge-points and providing the engine which drives customer engagement at the mobile device for any retail environment.

For more information, visit: www.cloudics.com or www.suresite.co.uk

The PitStop mobile platform will soon be available on the Google Play Store or the App Store.

Regarding any questions, contact us:
+372 628 0000

Future of Cloud-based Solutions

Cloudics team is on the road to NACS 2023

In around two weeks, the Cloudics team is on the road again, and this time it’s big one. NACS 2023 in Atlanta offers to be the biggest convenience retail focused event in the world, and Cloudics will be there on stand.

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Authentic experience in fuel retail: it all starts with one word

Much has been said about late Millennials and Gen Z, but the retail world has coined a phrase for what these young adults want; an authentic experience. But what does that mean for fuel retailers?

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Cloudicsi integratsioon Eco Movementiga

Seamless synergy: Cloudics integration with Eco Movement

Cloudics management and payment platform for EV charging and energy stations has been successfully integrated with the Eco Movement data platform for a more convenient charging experience.

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Cloudics white-label platform Rezzo in partnership with RL Energies, launches in the Canadian EV market

Cloudics white-label platform Rezzo in partnership with RL Energies, launches in the Canadian EV market

May 2023 marks a milestone for Cloudics & Rezzo collaboration. Phase 1 deployment of the RL Energies charging network in Quebec, Canada, has been completed. A 12-month journey of hard work has paid off, and 20 EV chargers across RL Energies and Belzile energy stations have been set up, with 10 of them being ultra-fast (160kW) and other 10 fast 50kW charging points.

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Canadian fuel retailer leverages innovative cloud platform to stay ahead of the competition

Canadian fuel retailer leverages innovative cloud platform to stay ahead of the competition

In the second half of 2021, Cloudics, a cloud-based platform for energy station management and payments, entered the 9th largest economy in the world.

A white-label solution was established with local Canadian brand Rezzo to offer the Cloudics platform for energy stations in Canada. In just a matter of months since its market debut, Canadian RL Energies, became the first company to utilise the innovative platform.

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Cloudics is attending ReFuelForum Europe 2023

ReFuelEurope by OpenRoom is a high-energy networking and industry collaboration event.

It is a gathering consisting of pre-arranged one-on-ones, informal networking and lively debates led by key figures in the industry. The event aims to give a 360-degree overview of what’s needed to take your business forward in the fuel industry.

We are happy to announce that Cloudics International Sales Director, Gary Szendielarz, will represent our company and provide unique insights into our cloud-based platform.

Here are some thought-provoking ideas you hadn’t probably considered when evaluating Cloudics as a business platform.

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Cloudics at Mobile World Congress 2023

In February of 2023, the largest and one of the most significant connectivity events in the world will take place at Fira Gran Via in Barcelona. This year, Cloudics is joining the show with a presence at the Estonian Pavilion Stand CS110 in Congress Square. We are eager to join the conversation!

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